Product Manager

3 - 6 Years
Kolkata

Job Description

Performs market analyses that identify all relevant current and future market elements that will determine product success. The analyses typically includes elements such as competitive product positioning in the market place; competitor strategies; sources of differentiation; competitive manufacturing cost comparisons; market segmentation etc.
Contributes to the creation of a product business plan that based on the market analysis, defines the multi-generation market requirements for the product. This includes factors such as product features, product positioning, promotion, distribution and support as well as the market share, revenue and financial targets.
Support to Sales team on Pricing & communication.
Hands on experience in Digital Marketing and SEO on platforms such as search engines, websites, social media, email and mobile apps.
Evaluates new, existing, or emerging technologies for implementation in new products; able to understand new business potential of products integrating new technologies, able to lead a team to productize technologies that enhance the value of core products and technologies for a new product
Devising Marketing strategies to promote sales and meet budget objectives
Benchmarking the products with its competitors and help define the value proposition of PCBL offerings.

Salary: INR 7,00,000 - 11,00,000 P.A.

Industry:FMCG / Foods / Beverage

Functional Area:Marketing, Advertising, MR, PR, Media Planning

Role Category:Marketing

Role:Product/Brand Manager

Employment Type:Permanent Job, Full Time

Keyskills

Desired Candidate Profile

Please refer to the Job description above

Education-

PG:MBA/PGDM - Any Specialization

Company Profile

Ace Recruitment and Placment Consultants Pvt Ltd

Leading in Black Carbon
View Contact Details+

Recruiter Name:Mr. Vikash Joshi

Contact Company:Ace Recruitment and Placment Consultants Pvt Ltd